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Philippine Patent, Copyright & Trademark Lawyers
 
 
 

 

History of Iprotect

The Office of Bagay-Villamor & Fabiosa was originally the legal department of Penshoppe, a Philippine apparel and lifestyle marketing company with over 500 outlets in the Philippines as well as 5 foreign franchisees. The firm was created in 1995 initially to provide comprehensive legal and intellectual property-related service exclusively for Penshoppe. For this purpose, the firm operated two offices in strategic locations in the Philippines and forged regional alliances and partnerships with foreign correspondents in different Asian countries.

In 1999, the legal partnership of the firm's lawyers was incorporated and the firm was spun-off to become an independent law office serving clients other than Penshoppe.

In 2000, the firm embarked on several milestone undertakings. It commissioned an automated billing and case-tracking system, which system went live after two years of construction and remains to be the information technology backbone of the firm until the present.

To advocate for a stronger intellectual property regime in the Philippines, the firm created in 2000 its communications and training entity, Asia Pacific Business Access Philippines, Inc., and used the service mark “I PROTECT” to publish articles and deliver awareness seminars on intellectual property. Up to the present, the firm's partners write weekly articles in the regional newspaper, SUNSTAR CEBU.

Also in 2000, the firm became a full-fledged member of the Intellectual Property Association of the Philippines (IPAP), the International Trademark Association (INTA) and participated in the meeting of the Asian Patent Attorneys Association (APAA).

In 2002, the firm's partners spearheaded the organization of a local network of intellectual property owners, government officers, and law enforcement agencies to further the cooperation among different entities involved in anti-piracy initiatives in Cebu. This gave birth to the Intellectual Property Alliance of Cebu which was chaired by the Department of Trade and Industry in Cebu.

In 2003, the partners published, through Asia Pacific Business Access Philippines, Inc., a book on trademark law entitled “Protecting Marks of Ownership” a trademark handbook for entrepreneurs. The formal launching of the book was keynoted by the then Director General of the Intellectual Property Office, Ms. Emma C. Francisco. This is what she said about the book:

“‘Protecting Marks of Ownership’ is a well-written, easy to understand handbook on trademark law. Businessmen and entrepreneurs will find this useful especially in this age of knowledge-based economy when intellectual property is a vital ingredient to a company's success."

"Written in layman's language, ‘Protecting Marks of Ownership’, is a welcome addition to a businessman's things-to-make-and-do collection for the new millennium.”

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